By Chris Trevorrow. February 2022.
The last couple of years has resulted in many of us rethinking how we do things. In early 2022 CCVS decided to host some free online volunteer fairs, aimed at the public, to support local voluntary groups with the challenging task of recruiting the volunteers they need. Our aim was to capitalise on people’s New Year resolutions and the loosening of Covid restrictions and help raise the profile of volunteering for local groups. Although the fairs were tied in with the City Council Volunteer for Cambridge initiative, many of the groups involved are looking to recruit volunteers throughout the county.
We know from research1 that to attract more people into volunteering groups need to be visible, accessible and flexible. People showed during the pandemic that they were interested in helping others, but now with their lives starting to return to something like normal, many feel they lack time to commit and don’t know where to find roles that are a good fit for them. Our volunteer fairs looked to highlight a few of the many volunteer opportunities available, with varying levels of flexibility and time requirements. It also gave people the chance to put a face to a group and invited them to ask questions and fill in a simple form or contact the group direct to hear more.
We worked with 10 voluntary groups supporting them to produce 5-minute recordings outlining their volunteer opportunities. We hosted the fairs as two lunchtime sessions to which any member of the public with internet access could sign up and where the groups showed their presentations and answered questions live.
As a result of a lot of promotional effort nearly 100 tickets were booked for the two fairs. Everyone who signed up to the fairs has received links to all the presentations and the contact form and have been encouraged to share the information with friends and family – we hope this will extend the impact of the fairs beyond the events themselves.
The Initial feedback from the public suggests they enjoyed being able to easily hear about different opportunities and ask questions without leaving their desks or their homes. Some of the voluntary groups taking part have reported increased traffic to their volunteer pages on their websites and some have already seen an increase in people getting in touch to find out more about volunteering. We’ll be checking in with the groups to see if this increase in interest converts to more volunteers supporting their work in the community. If the feedback is positive, we’ll consider running more online fairs in the future.
To watch presentations from groups who attended our Volunteer Fair in early 2022 visit this link
The presenting groups were: